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LulaLife: Colourful, Comfortable Resort Style
The LulaLife collection celebrates relaxed Australian fashion with vibrant colours, effortless style, and easy everyday wear. Inspired by carefree beachside living, the Lula Life brand creates pieces that make women feel happy, confident, and comfortable. Loved by customers across Australia, LulaLife offers relaxed resort wear designed for women of all ages who want fashion that feels as good as it looks.
Easy and Comfortable Fashion for Every Day
Every piece in the LulaLife collection is designed with comfort and ease in mind. Many garments are crafted from breathable fabrics such as Indian cotton and soft rayon or viscose, making them lightweight and perfect for warm climates. From relaxed dresses to breezy tops and casual bottoms, each design offers an easy, comfortable fit you will love wearing all day.
A Brand Known for Colour and Versatility
The Lula Life brand is known for its amazing colourful prints and bohemian-inspired details. Many pieces include thoughtful features such as side pockets, adjustable ties, or button tabs for sleeves. Designed in Australia and often made in India, LulaLife clothing transitions effortlessly from beach days to evening outings, making it a versatile collection for modern wardrobes.
Inclusive Style Customers Love
LulaLife believes great style should be accessible to everyone. Many items are available in inclusive sizing up to XL and beyond, helping more customers enjoy the relaxed feel of the brand. LulaLife offers beautiful fashion with a little bit of bohemian charm at an accessible price.
Explore the LulaLife collection today and discover colourful, relaxed fashion you will truly love wearing.
Let customers speak for us
Book a FREE Styling Consult
Book a FREE Styling Consult
Get a styling session with the Lana Berg team at no extra cost! All consults happen in our store.
Meet Your Stylist
Lana has been in fashion retail for over 30 years, starting at age 16. She has a sharp eye for pieces that balance current trends with timeless style.
Her color analysis skills mean she can match clothing to your skin tone and eye color, and her read on sizing gives you a reliable fit. She specializes in versatile, mix-and-match wardrobes built for real life — whether that's everyday wear, work, or holidays — so what you end up with is practical and put-together.
Frequently Asked Questions
Yes, Lana Berg ships Australia-wide to every state and territory, including Sydney, Brisbane, Perth, Adelaide, Hobart, and Darwin. Orders are dispatched within one business day via Australia Post or StarTrack.
- Free Express Shipping on all orders over $180
- Express Delivery: 2–4 business days after dispatch
- Standard Delivery: 4–8 business days after dispatch
We also ship internationally. International rates and times are calculated at checkout.
Yes. Lana Berg is a boutique at 346 Clarendon Street, South Melbourne VIC 3205, open Tuesday to Saturday. Visit us in person for complimentary styling with Lana and Karen, who have been dressing Melbourne women since 2003. Phone +61 3 9690 8702 to book a styling appointment.
- Tuesday to Friday: 10:00 AM – 4:30 PM (appointments available 4:30–5:30 PM)
- Saturday: 10:00 AM – 4:00 PM
- Sunday & Monday: Closed
Yes. Lana Berg is an authorised Australian stockist for every brand we carry, including Monari, Mela Purdie, Sacha Drake, M.A. Dainty, Curate by Trelise Cooper, Alembika, Johnny Was, Desigual, and 30+ others. All garments are sourced directly from the brand or their official Australian distributor, never grey-market or counterfeit.
Each product page includes fit notes from our team — how the fabric sits, whether the cut runs true to size, oversized, or fitted, and any stretch profile. We carry Australian, European, and Italian sizing across our brands, and conversion guidance is on every product page. For personal advice, contact our styling team via live chat or email — we can advise based on your measurements and the specific brand's cut.
We carry sizes 8 to 22 across the collection and specialise in flattering, well-cut pieces for every body type.
We accept returns for refund or exchange on all full-price items, provided they're in original unworn condition with tags attached. Return requests must be initiated within 7 days of delivery. Sale items are exchange-only.
For a comprehensive overview of eligibility, processes, and our commitment to quality, please review our full refund policy page.
Join via the email signup form at the bottom of any page or at checkout. VIP members receive:
- 10% off every purchase, no minimum spend
- Free Express Shipping on orders over $180
- Early access to new collections and sales
We recommend cold machine wash on a delicate cycle with a mild, eco-friendly detergent. Avoid tumble drying. Air-dry in the shade to preserve fabric integrity, colour, and shape. Some pieces (silk, wool, sequins) require dry cleaning. Always check the care label sewn into the garment first.
We've been styling Australian women for over 20 years and we want your investment pieces to last.