12 products
Loobie’s Story: Where Creativity and Free Spirit Come to Life
Loobie’s Story is a celebration of colour, curiosity, and lived adventures. Born in New Zealand and inspired by exotic destinations, each piece is crafted for women who embrace their free spirit while building a wardrobe that feels personal, expressive, and effortlessly stylish. Loved across Australia—from Brisbane to Perth—Loobie’s Story brings a luxury bohemian essence to everyday dressing.
Artistic Designs with a Hint of Wanderlust
Every collection reflects the brand’s desire to merge artistic influences with modern urban essentials. Soft prints, thoughtful details, and a strong sense of individuality weave through each dress, top, and pair of pants. Whether you’re dressing for the season ahead or refreshing your look with outerwear that feels unique, Loobie’s Story lets your style unfold with confidence and heart.
Created for Women Who Love Colour and Adventure
Loobie’s Story pieces are made for women who love exploring new things, chasing creative adventures, and wearing clothing that feels close to who they are. The brand blends luxury bohemian roots with contemporary design, offering items you can mix, match, and create your own story with—whether you’re in Australia or New Zealand.
Shop Loobie’s Story at Lana Berg
Discover dresses, tops, pants, and outerwear that reflect your individuality. From sale favourites to new-season arrivals, our Loobie’s Story range brings together colour, comfort, and style for every moment of your life.
Let’s find the pieces that speak to your heart—shop the collection today.
Frequently Asked Questions
Absolutely, we proudly offer Australia-wide shipping to every state and territory. We ensure reliable delivery to all metro and regional areas, including Sydney, Brisbane, Perth, Adelaide, Hobart, and Darwin. Orders are typically processed and dispatched within 1 business day via trusted national carriers (e.g., Australia Post, StarTrack).
- Free Express Shipping applies automatically to all orders over $180.
- Express Delivery: 2–4 business days (after dispatch).
- Standard Delivery: 4–8 business days (after dispatch).
We prioritise a perfect fit through detailed, transparent sizing resources. Every product page features a few key fit notes. These notes detail how the fabric sits (e.g., runs true-to-size, oversized, or has a specific stretch profile). Still unsure? Our in-house styling experts are available via Live Chat or email to provide personalised, body-type-specific sizing advice based on our deep product knowledge.
We want you to love your purchase. If it’s not right, we aim for a hassle-free return process. We accept returns for a full refund or exchange on all full-price items, provided they are in original, unworn condition with tags attached. Return requests must be initiated within 7 days of delivery. For a comprehensive overview of eligibility, processes, and our commitment to quality, please review our full refund policy page.
Joining our VIP list is the fastest way to maximise your shopping experience. As a valued VIP member, you instantly receive 10% off every purchase—no minimum spend required. Beyond daily savings, all VIP orders exceeding $180 automatically qualify for free express shipping at checkout. We also send exclusive offers and early access to new collection drops and major sales.
We’ve been styling women for many many years. So, we know that you want your styling investment to last. To maintain the fabric integrity, colour, and shape of your garment, we strongly recommend a cold machine wash on a delicate cycle using mild, eco-friendly detergent. Avoid tumble drying; always air-dry in the shade. Always refer to the specific care label attached to your item for material-specific instructions.
Let customers speak for us
Book a FREE Styling Consult
Book a FREE Styling Consult
Get a styling session with the Lana Berg team at no extra cost! All consults happen in our store.