14 products
By Basics: Ethical and Slow Fashion from Denmark, Designed to Last for Years
By Basics is a Danish knitwear brand rooted in ethics and slow fashion. Designed in Europe and crafted using natural materials like merino wool, linen, and cotton, this collection brings together comfort, simplicity, and lasting quality. Basics is a Danish label that produces according to made-to-order principles to avoid stock and waste, using only high-quality natural materials, including organic cotton and mulesing-free merino wool from free-roaming sheep. Thinking slowly is not a trend for By Basics — it is the entire foundation.
Merino Wool, Bamboo, Cotton, and Linen Crafted with Purpose
The By Basics Wide Neck Top exemplifies the brand's innovative Bubble Wool series — a knitting technique that creates a softly textured surface for a unique, personal touch — crafted from 100% mulesing-free merino wool for natural warmth, breathability, and a beautifully soft, non-itchy feel against the skin. Each garment is hand-cut, meaning every piece is truly one of a kind. Merino wool is naturally temperature-regulating, antibacterial and breathable — ideal for trans-seasonal wear that builds a wardrobe lasting years rather than seasons. The Bamboo A-Line Top, crafted from super soft bamboo jersey, offers exceptional elasticity for a perfect fit, featuring a round neck, long sleeves, and a classic A-line cut. From cardigans and sweaters to T-shirts, long sleeves and accessories, every piece is designed to be mixed, matched and worn again and again across earth melange, dawn grey, black coffee and more than 70 permanent colours.
Shop By Basics at Lana Berg — Trusted By Basics Stockists in Australia
By Basics Australia is available through curated boutiques and independent brands rather than standalone stores. Lana Berg is proud to be one of the authorised By Basics stockists, bringing this celebrated Danish knitwear brand to women across Australia. Browse the full By Basics collection online, including the A Line Merino Dress, the Wide Neck Merino Top, and the Bamboo A Line Top. Check your size, add to cart, and order your next ethical fashion piece — made to order in Europe, made to last for years.
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Book a FREE Styling Consult
Get a styling session with the Lana Berg team at no extra cost! All consults happen in our store.
Meet Your Stylist
Lana has been in fashion retail for over 30 years, starting at age 16. She has a sharp eye for pieces that balance current trends with timeless style.
Her color analysis skills mean she can match clothing to your skin tone and eye color, and her read on sizing gives you a reliable fit. She specializes in versatile, mix-and-match wardrobes built for real life — whether that's everyday wear, work, or holidays — so what you end up with is practical and put-together.
Frequently Asked Questions
Yes, Lana Berg ships Australia-wide to every state and territory, including Sydney, Brisbane, Perth, Adelaide, Hobart, and Darwin. Orders are dispatched within one business day via Australia Post or StarTrack.
- Free Express Shipping on all orders over $180
- Express Delivery: 2–4 business days after dispatch
- Standard Delivery: 4–8 business days after dispatch
We also ship internationally. International rates and times are calculated at checkout.
Yes. Lana Berg is a boutique at 346 Clarendon Street, South Melbourne VIC 3205, open Tuesday to Saturday. Visit us in person for complimentary styling with Lana and Karen, who have been dressing Melbourne women since 2003. Phone +61 3 9690 8702 to book a styling appointment.
- Tuesday to Friday: 10:00 AM – 4:30 PM (appointments available 4:30–5:30 PM)
- Saturday: 10:00 AM – 4:00 PM
- Sunday & Monday: Closed
Yes. Lana Berg is an authorised Australian stockist for every brand we carry, including Monari, Mela Purdie, Sacha Drake, M.A. Dainty, Curate by Trelise Cooper, Alembika, Johnny Was, Desigual, and 30+ others. All garments are sourced directly from the brand or their official Australian distributor, never grey-market or counterfeit.
Each product page includes fit notes from our team — how the fabric sits, whether the cut runs true to size, oversized, or fitted, and any stretch profile. We carry Australian, European, and Italian sizing across our brands, and conversion guidance is on every product page. For personal advice, contact our styling team via live chat or email — we can advise based on your measurements and the specific brand's cut.
We carry sizes 8 to 22 across the collection and specialise in flattering, well-cut pieces for every body type.
We accept returns for refund or exchange on all full-price items, provided they're in original unworn condition with tags attached. Return requests must be initiated within 7 days of delivery. Sale items are exchange-only.
For a comprehensive overview of eligibility, processes, and our commitment to quality, please review our full refund policy page.
Join via the email signup form at the bottom of any page or at checkout. VIP members receive:
- 10% off every purchase, no minimum spend
- Free Express Shipping on orders over $180
- Early access to new collections and sales
We recommend cold machine wash on a delicate cycle with a mild, eco-friendly detergent. Avoid tumble drying. Air-dry in the shade to preserve fabric integrity, colour, and shape. Some pieces (silk, wool, sequins) require dry cleaning. Always check the care label sewn into the garment first.
We've been styling Australian women for over 20 years and we want your investment pieces to last.