Madly Sweetly: A Fresh Approach to Everyday Style
Madly Sweetly brings a fresh approach to contemporary fashion, blending comfort with confidence for the busy woman of today. Designed in New Zealand, each collection is created with you in mind - striking that perfect balance between bright, colourful expression and functional, relaxed wear that suits real life.
Designed with Heart and Longevity
From the start, Madly Sweetly has been committed to creating clothes that offer versatility without chasing fads. Every season, the design process is refined to deliver a cohesive collection—shapes that flatter, fabrics that breathe, and prints that are light-hearted and fun. Whether you're dressing for work, play, or a bit of both, the range is made to mix, match, and move with your lifestyle.
Fashion You Can Feel Good In
With a close eye on comfort and wearability, the Madly Sweetly collection is for women who want fashion that’s easy, adaptable, and joyful. These are clothes you’ll return to time and again—styles that evolve with the seasons, yet never lose their charm.
Browse our current stock for fresh favourites that bring personality to your wardrobe. Tap into that quick view, add your picks to your cart, and take the time to enjoy fashion that’s fun again. Whether you’re stepping out or hitting life’s “esc” key for a moment of ease, Madly Sweetly is designed for you to wear your way.
Let customers speak for us
Book a FREE Styling Consult
Book a FREE Styling Consult
Get a styling session with the Lana Berg team at no extra cost! All consults happen in our store.