Alembika Urban: Modern Style with Effortless Edge
Discover Alembika Urban, where contemporary fashion meets everyday comfort. As a sister line of Alembika, this collection reflects city-inspired style through bold silhouettes and functional design. Designed for women who value both expression and ease, each piece blends structure with softness, making it easy to find looks you’ll love in every season.
Flattering Fits for All Body Types
Alembika Urban is thoughtfully designed to flatter a wide range of body types. From oversized tunics to flowing dresses, each piece embraces easy layering and a relaxed fit. The collection focuses on comfort without compromising style, offering comfortable and versatile options that move with you. Whether styled simply or layered for impact, these pieces are made to flatter and feel good all day.
Bold Design Meets Everyday Comfort
Known for bold prints and unique silhouettes, Alembika brings a fresh, architectural approach to fashion. Expect cocoon shapes, asymmetrical hems, and statement sleeves crafted from breathable, durable fabrics. Each design is designed to be both practical and stylish, with details that support easy wear. From casual outings to elevated looks, it’s fashion that feels fun, expressive, and effortlessly wearable.
Shop Alembika Urban at Lana Berg
At our store, explore a curated range of Alembika Urban styles, from standout dresses to layering essentials. With new arrivals regularly added and styles often sold quickly, now is the perfect time to find your next wardrobe favourite. Experience fashion made for real women—comfortable, stylish, and easy to wear.
Let customers speak for us
Book a FREE Styling Consult
Book a FREE Styling Consult
Get a styling session with the Lana Berg team at no extra cost! All consults happen in our store.
Meet Your Stylist
Lana has been in fashion retail for over 30 years, starting at age 16. She has a sharp eye for pieces that balance current trends with timeless style.
Her color analysis skills mean she can match clothing to your skin tone and eye color, and her read on sizing gives you a reliable fit. She specializes in versatile, mix-and-match wardrobes built for real life — whether that's everyday wear, work, or holidays — so what you end up with is practical and put-together.
Frequently Asked Questions
Yes, Lana Berg ships Australia-wide to every state and territory, including Sydney, Brisbane, Perth, Adelaide, Hobart, and Darwin. Orders are dispatched within one business day via Australia Post or StarTrack.
- Free Express Shipping on all orders over $180
- Express Delivery: 2–4 business days after dispatch
- Standard Delivery: 4–8 business days after dispatch
We also ship internationally. International rates and times are calculated at checkout.
Yes. Lana Berg is a boutique at 346 Clarendon Street, South Melbourne VIC 3205, open Tuesday to Saturday. Visit us in person for complimentary styling with Lana and Karen, who have been dressing Melbourne women since 2003. Phone +61 3 9690 8702 to book a styling appointment.
- Tuesday to Friday: 10:00 AM – 4:30 PM (appointments available 4:30–5:30 PM)
- Saturday: 10:00 AM – 4:00 PM
- Sunday & Monday: Closed
Yes. Lana Berg is an authorised Australian stockist for every brand we carry, including Monari, Mela Purdie, Sacha Drake, M.A. Dainty, Curate by Trelise Cooper, Alembika, Johnny Was, Desigual, and 30+ others. All garments are sourced directly from the brand or their official Australian distributor, never grey-market or counterfeit.
Each product page includes fit notes from our team — how the fabric sits, whether the cut runs true to size, oversized, or fitted, and any stretch profile. We carry Australian, European, and Italian sizing across our brands, and conversion guidance is on every product page. For personal advice, contact our styling team via live chat or email — we can advise based on your measurements and the specific brand's cut.
We carry sizes 8 to 22 across the collection and specialise in flattering, well-cut pieces for every body type.
We accept returns for refund or exchange on all full-price items, provided they're in original unworn condition with tags attached. Return requests must be initiated within 7 days of delivery. Sale items are exchange-only.
For a comprehensive overview of eligibility, processes, and our commitment to quality, please review our full refund policy page.
Join via the email signup form at the bottom of any page or at checkout. VIP members receive:
- 10% off every purchase, no minimum spend
- Free Express Shipping on orders over $180
- Early access to new collections and sales
We recommend cold machine wash on a delicate cycle with a mild, eco-friendly detergent. Avoid tumble drying. Air-dry in the shade to preserve fabric integrity, colour, and shape. Some pieces (silk, wool, sequins) require dry cleaning. Always check the care label sewn into the garment first.
We've been styling Australian women for over 20 years and we want your investment pieces to last.